Midtown Plaza Holiday Campaign

So if you live in Saskatoon, chances are you’ve already seen these photos.. On October 1st, we had the privilege of shooting the Midtown Plaza‘s Holiday Campaign. This was our second campaign we did with them, the previous one was the Fall campaign, which was also all in black and white.  We had such an awesome time working on this project with everyone.. And I have to say, it’s pretty cool to see your photos everytime you drive somewhere! There’s over 20 billboards around Saskatoon as well as bus ads and a ton of displays inside the mall. We haven’t done very much commercial work prior to that first campaign, so we were really excited to do something new like this.. and when you get to work with a 2010 Landrover and 2010 Jag, you know it’s going to be awesome =) It was really interesting to collaborate with others and do concept shoots, rather than shooting alone like we’re used to. Thanks to the fantastic group we worked with -  Tap Communications, the Midtown Plaza marketing coordinators (Daisy Liu & Jessica Richard), Lisa Hallam of Makeup in Motion, Stylist & fashion designer – Rebecca King, Hairstylist – Daniel Barkhouse, Jillian Walchuk of Edge Models and Liam De Silva of Mode Models.

A few of the billboards and signage around Saskatoon from the Holiday Campaign:

That’s a wrap!

- Dylan & Whitney
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